The Sydney market this campaign sells into
Sydney's median dwelling value was $1,222,718 in August 2026, down 4.6% over the year and 1.4% lower in the month, on Cotality's index. New South Wales lost 21,465 people to other states in the year to December 2025, and its population grew 1.2%, on the ABS population release. Firms selling Sydney stock are selling mostly to locals and to investors reading the index from elsewhere.
There are 2.3 million individual housing investors in Australia on the RBA's May 2026 data, and around 70% own one property. A Sydney campaign for a firm or developer finds the ones ready for a second, and screens them on finance before delivery.
Criteria for a Sydney campaign
The criteria decide what counts as a lead and what is billed. For Sydney the ones that matter are these.
- Existing property and debt, and whether this is a first investment
- Income type and borrowing position
- Interest in Sydney specifically, or the state, or anywhere
- Property type and price band that fits your stock
- Timing, time stamp and consent record
Verification and screening in Sydney
Every enquiry is phone verified by SMS, checked against records already sent to you and screened on finance with up to 98 data points before delivery. Of high income property enquirers we measured, 51.8% fail on finance. Fewer than 5% of leads cleared by the PrimeProof screen do. A lender still decides.
Who this is not for
Firms that cannot describe what a qualified enquiry means to them. A Sydney campaign is built on your criteria, and a firm with none gets a flow it cannot use.
Pricing
A fixed cost per verified lead agreed before the campaign runs, no retainer, no lock in. Every record is exclusive to you and delivered live into your CRM. Invalid leads are reviewed within five business days and replaced or credited when confirmed.