The Sydney market this campaign sells into
Sydney's median dwelling value was $1,222,718 in August 2026, down 4.6% over the year and 1.4% lower in the month, on Cotality's index. A falling Sydney market is a buyer's market, which is where a buyers agent earns the fee: the client has choice and needs someone to use it well.
New South Wales lost 21,465 people to other states in the year to December 2025, and its population grew 1.2%, on the ABS population release. New South Wales wrote 20,641 new owner occupier loans in the June quarter of 2026 at an average of $842,000, on the ABS lending indicators. Of high income property enquirers we measured, 51.8% fail on finance, and a Sydney buyers agent who pulls stock for one of them has paid for the research twice.
Criteria for a Sydney campaign
The criteria decide what counts as a lead and what is billed. For Sydney the ones that matter are these.
- Budget, and whether it came from a lender conversation
- Borrowing position: pre-approved, spoken to a broker, or neither
- Suburbs of Sydney under consideration
- Live in, hold, or rent-vest
- Timing in their own words, and the consent record
Verification and screening in Sydney
Every enquiry is phone verified by SMS, checked against records already sent to you and screened on finance with up to 98 data points before delivery. Of high income property enquirers we measured, 51.8% fail on finance. Fewer than 5% of leads cleared by the PrimeProof screen do. A lender still decides.
Who this is not for
Agents who cannot take a first call within the hour. A Sydney buyer is comparing agents the same afternoon, and an enquiry that waits until the evening has usually chosen someone else.
Pricing
A fixed cost per verified lead agreed before the campaign runs, no retainer, no lock in. Every record is exclusive to you and delivered live into your CRM. Invalid leads are reviewed within five business days and replaced or credited when confirmed.
